# Enhancing compliance among channel members by modeling reward events: matching motivation and ability with model selection

> Research article (Journal of the Academy of Marketing Science, 2019) · cited 11× · AI/ML

**Wikidata**: [openalex:W2968874530](https://www.wikidata.org/wiki/openalex:W2968874530)  
**Source**: https://4ort.xyz/entity/enhancing-compliance-among-channel-members-by-modeling-reward-events-matching-motivation-and-ability-with-model-selectio