# Encoding and decoding affordances: Stuart Hall and interactive media technologies

> Research article (Media Culture & Society, 2017) · cited 194× · AI/ML

**Wikidata**: [openalex:W2587803019](https://www.wikidata.org/wiki/openalex:W2587803019)  
**Source**: https://4ort.xyz/entity/encoding-and-decoding-affordances-stuart-hall-and-interactive-media-technologies