# Empowering AI Companions for Enhanced Relationship Marketing

> Research article (California Management Review, 2023) · cited 41× · AI/ML

**Wikidata**: [openalex:W4389949866](https://www.wikidata.org/wiki/openalex:W4389949866)  
**Source**: https://4ort.xyz/entity/empowering-ai-companions-for-enhanced-relationship-marketing