# Elucidating trust-building sources in social shopping: A consumer cognitive and emotional trust perspective

> Research article (Journal of Retailing and Consumer Services, 2022) · cited 58× · AI/ML

**Wikidata**: [openalex:W4311140060](https://www.wikidata.org/wiki/openalex:W4311140060)  
**Source**: https://4ort.xyz/entity/elucidating-trust-building-sources-in-social-shopping-a-consumer-cognitive-and-emotional-trust-perspective