# Effects of paid search advertising on product sales: a Chinese semantic perspective

> Research article (Journal of Marketing Management, 2020) · cited 20× · AI/ML

**Wikidata**: [openalex:W3029257991](https://www.wikidata.org/wiki/openalex:W3029257991)  
**Source**: https://4ort.xyz/entity/effects-of-paid-search-advertising-on-product-sales-a-chinese-semantic-perspective