# Effect of tangibilization cues on consumer purchase intention in the social media context: Regulatory focus perspective and the moderating role of perceived trust

> Research article (Telematics and Informatics, 2019) · cited 42× · AI/ML

**Wikidata**: [openalex:W2967306771](https://www.wikidata.org/wiki/openalex:W2967306771)  
**Source**: https://4ort.xyz/entity/effect-of-tangibilization-cues-on-consumer-purchase-intention-in-the-social-media-context-regulatory-focus-perspective-a