# Effect of a brand story structure on narrative transportation and perceived brand image of luxury hotels

> Research article (Tourism Management, 2018) · cited 155× · AI/ML

**Wikidata**: [openalex:W2898576832](https://www.wikidata.org/wiki/openalex:W2898576832)  
**Source**: https://4ort.xyz/entity/effect-of-a-brand-story-structure-on-narrative-transportation-and-perceived-brand-image-of-luxury-hotels
