# East Asian films in the European market: the roles of cultural distance and cultural specificity

> Research article (International Marketing Review, 2020) · cited 29× · AI/ML

**Wikidata**: [openalex:W3041441896](https://www.wikidata.org/wiki/openalex:W3041441896)  
**Source**: https://4ort.xyz/entity/east-asian-films-in-the-european-market-the-roles-of-cultural-distance-and-cultural-specificity