# Does the verified badge of social media matter? The perspective of trust transfer theory

> Research article (Journal of Research in Interactive Marketing, 2023) · cited 15× · AI/ML

**Wikidata**: [openalex:W4389684727](https://www.wikidata.org/wiki/openalex:W4389684727)  
**Source**: https://4ort.xyz/entity/does-the-verified-badge-of-social-media-matter-the-perspective-of-trust-transfer-theory