# Documenting business-to-consumer (B2C) communications on Facebook

> Research article (Worldwide Hospitality and Tourism Themes, 2015) · cited 25× · AI/ML

**Wikidata**: [openalex:W1557923960](https://www.wikidata.org/wiki/openalex:W1557923960)  
**Source**: https://4ort.xyz/entity/documenting-business-to-consumer-b2c-communications-on-facebook