# “Do not impose on others what you desire.” Research on the influence of service Personnel's interactive orientation on customer comfort

> Research article (Journal of Retailing and Consumer Services, 2021) · cited 30× · AI/ML

**Wikidata**: [openalex:W4200480033](https://www.wikidata.org/wiki/openalex:W4200480033)  
**Source**: https://4ort.xyz/entity/do-not-impose-on-others-what-you-desire-research-on-the-influence-of-service-personnel-s-interactive-orientation-on-cust