# Discrete emotions effect on consumer evaluation and behaviour: A contextual perspective and directions for future research

> Research article (Journal of Consumer Behaviour, 2023) · cited 17× · AI/ML

**Wikidata**: [openalex:W4386712544](https://www.wikidata.org/wiki/openalex:W4386712544)  
**Source**: https://4ort.xyz/entity/discrete-emotions-effect-on-consumer-evaluation-and-behaviour-a-contextual-perspective-and-directions-for-future-researc