# Disclosing AI’s Involvement in Advertising to Consumers: A Task-Dependent Perspective

> Research article (Journal of Advertising, 2024) · cited 42× · AI/ML

**Wikidata**: [openalex:W4392700213](https://www.wikidata.org/wiki/openalex:W4392700213)  
**Source**: https://4ort.xyz/entity/disclosing-ais-involvement-in-advertising-to-consumers-a-task-dependent-perspective