# Digital product innovations for the greater good and digital marketing innovations in communications and channels: Evolution, emerging issues, and future research directions

> Research article (International Journal of Research in Marketing, 2021) · cited 139× · AI/ML

**Wikidata**: [openalex:W3207288948](https://www.wikidata.org/wiki/openalex:W3207288948)  
**Source**: https://4ort.xyz/entity/digital-product-innovations-for-the-greater-good-and-digital-marketing-innovations-in-communications-and-channels-evolut