# Digital nudging to overcome cognitive resistance in innovation adoption decisions

> Research article (Service Industries Journal, 2018) · cited 48× · AI/ML

**Wikidata**: [openalex:W2898279057](https://www.wikidata.org/wiki/openalex:W2898279057)  
**Source**: https://4ort.xyz/entity/digital-nudging-to-overcome-cognitive-resistance-in-innovation-adoption-decisions