# Differences and Similarities between Impulse Buying and Variety Seeking: A Personality‐based Perspective

> Research article (Psychology and Marketing, 2015) · cited 107× · AI/ML

**Wikidata**: [openalex:W1807531565](https://www.wikidata.org/wiki/openalex:W1807531565)  
**Source**: https://4ort.xyz/entity/differences-and-similarities-between-impulse-buying-and-variety-seeking-a-personalitybased-perspective