# Deepfakes: perspectives on the future “reality” of advertising and branding

> Research article (International Journal of Advertising, 2020) · cited 99× · AI/ML

**Wikidata**: [openalex:W3095398682](https://www.wikidata.org/wiki/openalex:W3095398682)  
**Source**: https://4ort.xyz/entity/deepfakes-perspectives-on-the-future-reality-of-advertising-and-branding