# DECISION MODEL BASED ON TECHNOLOGY ACCEPTANCE MODEL (TAM) FOR ONLINE SHOP CONSUMERS IN INDONESIA

> Research article (Academy of Marketing Studies journal, 2019) · cited 31× · AI/ML

**Wikidata**: [openalex:W2999986052](https://www.wikidata.org/wiki/openalex:W2999986052)  
**Source**: https://4ort.xyz/entity/decision-model-based-on-technology-acceptance-model-tam-for-online-shop-consumers-in-indonesia