# Decision and design heuristics in the context of entrepreneurial uncertainties

> Research article (Journal of Business Venturing Insights, 2018) · cited 46× · AI/ML

**Wikidata**: [openalex:W2792256399](https://www.wikidata.org/wiki/openalex:W2792256399)  
**Source**: https://4ort.xyz/entity/decision-and-design-heuristics-in-the-context-of-entrepreneurial-uncertainties