# Customer stratification theory and value evaluation—analysis based on improved RFM model

> Research article (Journal of Intelligent & Fuzzy Systems, 2020) · cited 17× · AI/ML

**Wikidata**: [openalex:W3111997717](https://www.wikidata.org/wiki/openalex:W3111997717)  
**Source**: https://4ort.xyz/entity/customer-stratification-theory-and-value-evaluationanalysis-based-on-improved-rfm-model