# Customer Segmentation Using K-Means Clustering Algorithm and RFM Model

> Research article (Deu Muhendislik Fakultesi Fen ve Muhendislik, 2023) · cited 12× · AI/ML

**Wikidata**: [openalex:W4376600844](https://www.wikidata.org/wiki/openalex:W4376600844)  
**Source**: https://4ort.xyz/entity/customer-segmentation-using-k-means-clustering-algorithm-and-rfm-model