# CUSTOMER SEGMENTATION AND PROFILING WITH RFM ANALYSIS

> Research article (TURKISH JOURNAL OF MARKETING, 2020) · cited 18× · AI/ML

**Wikidata**: [openalex:W3019107018](https://www.wikidata.org/wiki/openalex:W3019107018)  
**Source**: https://4ort.xyz/entity/customer-segmentation-and-profiling-with-rfm-analysis