# Customer decision-making analysis based on big social data using machine learning: a case study of hotels in Mecca

> Research article (Neural Computing and Applications, 2022) · cited 70× · AI/ML

**Wikidata**: [openalex:W4307960558](https://www.wikidata.org/wiki/openalex:W4307960558)  
**Source**: https://4ort.xyz/entity/customer-decision-making-analysis-based-on-big-social-data-using-machine-learning-a-case-study-of-hotels-in-mecca