# Culture in business relationship interaction: an individual perspective

> Research article (Journal of Business and Industrial Marketing, 2015) · cited 39× · AI/ML

**Wikidata**: [openalex:W1479873187](https://www.wikidata.org/wiki/openalex:W1479873187)  
**Source**: https://4ort.xyz/entity/culture-in-business-relationship-interaction-an-individual-perspective