# CrowdTwist

> Customer loyalty and engagement cloud software owned by Oracle

**Wikidata**: [Q5189158](https://www.wikidata.org/wiki/Q5189158)  
**Wikipedia**: [English](https://en.wikipedia.org/wiki/CrowdTwist)  
**Source**: https://4ort.xyz/entity/crowdtwist

## Summary
CrowdTwist is a customer loyalty and engagement cloud software company currently owned by Oracle. Founded in the United States in 2009 and headquartered in Austin, it operates within the software industry and maintains public profiles on Wikipedia, Wikidata, Quora, Crunchbase, and the legacy Freebase knowledge base.

## Key Facts
- **Also known as:** Oracle CrowdTwist, Oracle CrowdTwist Loyalty and Engagement
- **Type of entity:** Software company
- **Core uses:** Loyalty business model, customer engagement, customer retention
- **Ownership:** Owned by Oracle
- **Country:** United States
- **Headquarters:** Austin
- **Inception (founding):** 2009-08-01
- **Website:** https://www.oracle.com/cx/marketing/customer-loyalty/
- **Wikipedia title:** CrowdTwist (English)
- **Wikidata description:** Customer loyalty and engagement cloud software owned by Oracle
- **Quora topic:** CrowdTwist
- **Crunchbase organization ID:** crowdtwist
- **Freebase ID:** /m/0l8mrb_
- **Golden ID:** CrowdTwist-WM8J6Z
- **Sitelink count:** 1

## FAQs
### What is CrowdTwist and who owns it?
CrowdTwist is a customer loyalty and engagement cloud software solution owned by Oracle. It is classified as a software company and operates out of the United States.

### When was CrowdTwist founded?
CrowdTwist was founded on August 1, 2009.

### Where is CrowdTwist based?
The company is headquartered in Austin, United States.

### Where can I find official and public information about CrowdTwist?
CrowdTwist's official website is maintained by Oracle at https://www.oracle.com/cx/marketing/customer-loyalty/. Additional public information is available via its Wikipedia page, Wikidata entry, Quora topic, Crunchbase profile, and the archived Freebase record.

### What identifiers exist for CrowdTwist in knowledge bases?
CrowdTwist has several public identifiers: Crunchbase organization ID "crowdtwist", Golden ID "CrowdTwist-WM8J6Z", Freebase ID "/m/0l8mrb_", and an English Wikipedia page with a sitelink count of 1.

## Why It Matters
CrowdTwist addresses a core marketing challenge—deepening customer relationships—by providing loyalty and engagement cloud software. As an Oracle-owned solution, it fits into Oracle’s broader customer experience (CX) and marketing portfolio, enabling brands to design loyalty programs aimed at retention and sustained engagement. The combination of Oracle’s infrastructure and market reach with a specialized loyalty platform makes CrowdTwist relevant for enterprises focused on improving customer lifetime value and differentiating their customer experiences. Its U.S. headquarters and public presence across major knowledge bases and directories reinforce its accessibility to marketers, partners, and researchers evaluating loyalty solutions.

## Notable For
- **Oracle ownership:** Positioned within Oracle’s CX/marketing ecosystem.
- **Loyalty and engagement focus:** Centered on loyalty business models, customer engagement, and customer retention.
- **U.S. base:** Headquarters in Austin, United States.
- **Public footprint:** Profiles on Wikipedia, Wikidata, Quora, Crunchbase, and Freebase.
- **Established inception:** Founded in 2009.

## Body
### Definition and Ownership
CrowdTwist is a customer loyalty and engagement cloud software solution owned by Oracle. It is also referred to as Oracle CrowdTwist and Oracle CrowdTwist Loyalty and Engagement. It is classified as a software company whose core uses include the loyalty business model, customer engagement, and customer retention. The official website for the solution is maintained by Oracle at https://www.oracle.com/cx/marketing/customer-loyalty/.

### Industry Classification and Core Use
CrowdTwist is an instance of a software company. Its primary use cases are:
- Loyalty business model
- Customer engagement
- Customer retention

### Geography and Timeline
CrowdTwist is associated with the United States and its headquarters location is Austin. The company’s inception date is August 1, 2009.

### Public Profiles and External Identifiers
CrowdTwist maintains several public profiles and identifiers:
- **Wikipedia:** English Wikipedia page titled "CrowdTwist"
- **Wikidata:** Description: "Customer loyalty and engagement cloud software owned by Oracle"
- **Quora:** Topic "CrowdTwist"
- **Crunchbase:** Organization ID "crowdtwist"
- **Freebase:** Legacy identifier "/m/0l8mrb_"
- **Golden:** ID "CrowdTwist-WM8J6Z"
- **Sitelink count:** 1

These references and identifiers collectively provide visibility and verifiable context for CrowdTwist across major public knowledge resources.

## References

1. [Crunchbase](http://www.crunchbase.com/organization/crowdtwist)
2. [Source](http://km.aifb.kit.edu/services/crunchbase/)
3. Quora