# COVID-19: fear appeal favoring purchase behavior towards personal protective equipment

> Research article (Service Industries Journal, 2020) · cited 326× · AI/ML

**Wikidata**: [openalex:W3016603339](https://www.wikidata.org/wiki/openalex:W3016603339)  
**Source**: https://4ort.xyz/entity/covid-19-fear-appeal-favoring-purchase-behavior-towards-personal-protective-equipment