# Consumer expectations for vegetables with typical and atypical colors: The case of carrots

> Research article (Food Quality and Preference, 2018) · cited 158× · AI/ML

**Wikidata**: [openalex:W2894719015](https://www.wikidata.org/wiki/openalex:W2894719015)  
**Source**: https://4ort.xyz/entity/consumer-expectations-for-vegetables-with-typical-and-atypical-colors-the-case-of-carrots