# Consumer behavior analysis based on Internet of Things platform and the development of precision marketing strategy for fresh food e-commerce

> Research article (PeerJ Computer Science, 2023) · cited 13× · AI/ML

**Wikidata**: [openalex:W4386222683](https://www.wikidata.org/wiki/openalex:W4386222683)  
**Source**: https://4ort.xyz/entity/consumer-behavior-analysis-based-on-internet-of-things-platform-and-the-development-of-precision-marketing-strategy-for-