# Consensus Building in Social Marketing Campaigns Through the Delphi Method

> Research article (Social Marketing Quarterly, 2017) · cited 11× · AI/ML

**Wikidata**: [openalex:W2751219637](https://www.wikidata.org/wiki/openalex:W2751219637)  
**Source**: https://4ort.xyz/entity/consensus-building-in-social-marketing-campaigns-through-the-delphi-method