# Conceptualization and measurement of customer perceived value in banks

> Research article (International Journal of Bank Marketing, 2015) · cited 27× · AI/ML

**Wikidata**: [openalex:W1601269781](https://www.wikidata.org/wiki/openalex:W1601269781)  
**Source**: https://4ort.xyz/entity/conceptualization-and-measurement-of-customer-perceived-value-in-banks