# Collective reflexivity in social marketing through ethnographic film-making: The Yolngu story of tobacco in Yirrkala, Australia

> Research article (Marketing Theory, 2019) · cited 17× · AI/ML

**Wikidata**: [openalex:W2969277112](https://www.wikidata.org/wiki/openalex:W2969277112)  
**Source**: https://4ort.xyz/entity/collective-reflexivity-in-social-marketing-through-ethnographic-film-making-the-yolngu-story-of-tobacco-in-yirrkala-aust