# Category Viability: Balanced Levels of Coherence and Distinctiveness

> Research article (Academy of Management Review, 2019) · cited 56× · AI/ML

**Wikidata**: [openalex:W2915655927](https://www.wikidata.org/wiki/openalex:W2915655927)  
**Source**: https://4ort.xyz/entity/category-viability-balanced-levels-of-coherence-and-distinctiveness