# CAPTURING AND CO-CREATING STUDENT EXPERIENCES IN SOCIAL MEDIA: A SOCIAL IDENTITY THEORY PERSPECTIVE

> Research article (The Journal of Marketing Theory and Practice, 2018) · cited 114× · AI/ML

**Wikidata**: [openalex:W2790511347](https://www.wikidata.org/wiki/openalex:W2790511347)  
**Source**: https://4ort.xyz/entity/capturing-and-co-creating-student-experiences-in-social-media-a-social-identity-theory-perspective