# Cancel culture and the consumer: A strategic marketing perspective

> Research article (Journal of Strategic Marketing, 2022) · cited 48× · AI/ML

**Wikidata**: [openalex:W4212993351](https://www.wikidata.org/wiki/openalex:W4212993351)  
**Source**: https://4ort.xyz/entity/cancel-culture-and-the-consumer-a-strategic-marketing-perspective