# Buying organic – decision-making heuristics and empirical evidence from Germany

> Research article (Journal of Consumer Marketing, 2016) · cited 38× · AI/ML

**Wikidata**: [openalex:W2529448142](https://www.wikidata.org/wiki/openalex:W2529448142)  
**Source**: https://4ort.xyz/entity/buying-organic-decision-making-heuristics-and-empirical-evidence-from-germany