# Buffer bots: The role of virtual service agents in mitigating negative effects when service fails

> Research article (Psychology and Marketing, 2022) · cited 67× · AI/ML

**Wikidata**: [openalex:W4295015842](https://www.wikidata.org/wiki/openalex:W4295015842)  
**Source**: https://4ort.xyz/entity/buffer-bots-the-role-of-virtual-service-agents-in-mitigating-negative-effects-when-service-fails