# Brand-Evoked Mental Imagery: The Role of Brands in Eliciting Mental Imagery

> Research article (SAGE Open, 2020) · cited 14× · AI/ML

**Wikidata**: [openalex:W3109808537](https://www.wikidata.org/wiki/openalex:W3109808537)  
**Source**: https://4ort.xyz/entity/brand-evoked-mental-imagery-the-role-of-brands-in-eliciting-mental-imagery