# Balancing perceptions of targeting: An investigation of political microtargeting transparency through a calculus approach

> Research article (PLoS ONE, 2023) · cited 10× · AI/ML

**Wikidata**: [openalex:W4389454471](https://www.wikidata.org/wiki/openalex:W4389454471)  
**Source**: https://4ort.xyz/entity/balancing-perceptions-of-targeting-an-investigation-of-political-microtargeting-transparency-through-a-calculus-approach