# Attention to online channels across the path to purchase: An eye-tracking study

> Research article (Electronic Commerce Research and Applications, 2019) · cited 51× · AI/ML

**Wikidata**: [openalex:W2951010613](https://www.wikidata.org/wiki/openalex:W2951010613)  
**Source**: https://4ort.xyz/entity/attention-to-online-channels-across-the-path-to-purchase-an-eye-tracking-study