# Athlete brand construction: A perspective based on fans' perceptions

> Research article (Motriz Revista de Educação Física, 2016) · cited 24× · AI/ML

**Wikidata**: [openalex:W2503306565](https://www.wikidata.org/wiki/openalex:W2503306565)  
**Source**: https://4ort.xyz/entity/athlete-brand-construction-a-perspective-based-on-fans-perceptions