# Applying transfer learning to achieve precision marketing in an omni-channel system – a case study of a sharing kitchen platform

> Research article (International Journal of Production Research, 2021) · cited 46× · AI/ML

**Wikidata**: [openalex:W3124687017](https://www.wikidata.org/wiki/openalex:W3124687017)  
**Source**: https://4ort.xyz/entity/applying-transfer-learning-to-achieve-precision-marketing-in-an-omni-channel-system-a-case-study-of-a-sharing-kitchen-pl