# APPLICATION OF MACHINE LEARNING FOR CHURN PREDICTION BASED ON TRANSACTIONAL DATA (RFM ANALYSIS)

> Research article (International Multidisciplinary Scientific GeoConference SGEM ..., 2018) · cited 12× · AI/ML

**Wikidata**: [openalex:W2978282037](https://www.wikidata.org/wiki/openalex:W2978282037)  
**Source**: https://4ort.xyz/entity/application-of-machine-learning-for-churn-prediction-based-on-transactional-data-rfm-analysis