# Analysing Customers Reactions on Social Media Promotional Campaigns

> Research article (Paradigm A Management Research Journal, 2018) · cited 10× · AI/ML

**Wikidata**: [openalex:W2797992806](https://www.wikidata.org/wiki/openalex:W2797992806)  
**Source**: https://4ort.xyz/entity/analysing-customers-reactions-on-social-media-promotional-campaigns