# An overview of artificial intelligence and its application in marketing with focus on large language models

> Research article (International Journal of Science and Research Archive, 2024) · cited 11× · AI/ML

**Wikidata**: [openalex:W4400609203](https://www.wikidata.org/wiki/openalex:W4400609203)  
**Source**: https://4ort.xyz/entity/an-overview-of-artificial-intelligence-and-its-application-in-marketing-with-focus-on-large-language-models