# An investigation of the persuasive effects of firm-consumer communication dyads using Facebook

> Research article (Worldwide Hospitality and Tourism Themes, 2015) · cited 29× · AI/ML

**Wikidata**: [openalex:W1553334908](https://www.wikidata.org/wiki/openalex:W1553334908)  
**Source**: https://4ort.xyz/entity/an-investigation-of-the-persuasive-effects-of-firm-consumer-communication-dyads-using-facebook