# aiWOM: Artificial Intelligence Word-of-Mouth. Conceptualizing Consumer-to-AI Communication

> Research article (International Journal of Human-Computer Interaction, 2024) · cited 10× · AI/ML

**Wikidata**: [openalex:W4396869963](https://www.wikidata.org/wiki/openalex:W4396869963)  
**Source**: https://4ort.xyz/entity/aiwom-artificial-intelligence-word-of-mouth-conceptualizing-consumer-to-ai-communication