# A social exchange perspective on boosting customer loyalty through culturally competent servers

> Research article (Journal of Hospitality Marketing & Management, 2023) · cited 35× · AI/ML

**Wikidata**: [openalex:W4322744425](https://www.wikidata.org/wiki/openalex:W4322744425)  
**Source**: https://4ort.xyz/entity/a-social-exchange-perspective-on-boosting-customer-loyalty-through-culturally-competent-servers