# A Practice Perspective on Market Evolution: How Craft and Commercial Coffee Firms Expand Practices and Develop Markets

> Research article (Journal of Marketing, 2022) · cited 39× · AI/ML

**Wikidata**: [openalex:W4220977918](https://www.wikidata.org/wiki/openalex:W4220977918)  
**Source**: https://4ort.xyz/entity/a-practice-perspective-on-market-evolution-how-craft-and-commercial-coffee-firms-expand-practices-and-develop-markets