# A fuzzy scenario-based approach to analyzing neuromarketing technology evaluation factors

> Research article (Soft Computing, 2019) · cited 11× · AI/ML

**Wikidata**: [openalex:W2910860806](https://www.wikidata.org/wiki/openalex:W2910860806)  
**Source**: https://4ort.xyz/entity/a-fuzzy-scenario-based-approach-to-analyzing-neuromarketing-technology-evaluation-factors