# A Dynamic Stakeholders’ Framework in a Marketing Systems Setting

> Research article (Journal of Macromarketing, 2019) · cited 48× · AI/ML

**Wikidata**: [openalex:W2939122037](https://www.wikidata.org/wiki/openalex:W2939122037)  
**Source**: https://4ort.xyz/entity/a-dynamic-stakeholders-framework-in-a-marketing-systems-setting